For sole traders
You are the business. This is the bit that looks like a business.
Most sole traders in the UK already have an online presence — it is just spread across a Facebook page, an Instagram grid, a booking app, a mobile number and a lot of goodwill. A Shop Window pulls it into one address you can put on anything.
OpenM. Doyle Electrical
myshopwindow.co.uk/m-doyle-electrical
Domestic electrician covering Leeds and north Kirklees.
The everyday situation
Nothing is missing. It's just scattered.
A typical sole trader's presence looks like this: photographs of the work on Instagram, recommendations and local reach on Facebook, quotes and questions on WhatsApp, appointments in a booking app or a paper diary, and a phone number that does most of the heavy lifting.
That works — until someone wants to check you out before they call. There is nowhere to send them that shows the whole picture: what you do, where you cover, what the work looks like and how to get hold of you.
A Shop Window is that one place. It does not replace anything you already use; it introduces you and then sends people to the right one.
Who this suits
Sole traders who trade on their name.
Trades
Electricians, joiners, plasterers, gardeners, decorators, builders.
Mobile services
Mobile hairdressers, groomers, valeters, therapists, tutors.
Beauty and wellness
Chair renters, nail techs, lash artists, massage therapists.
Makers
Anyone selling handmade work at markets, online or to order.
Freelancers
Photographers, designers, coaches, consultants, VAs, bookkeepers.
Food and drink
Bakers, caterers, street food, cake makers, coffee vans.
More detail by trade on who it's for.
What goes on it
The things customers ask before they book you.
What you do
Plainly, in a sentence, not in industry language.
Where you cover
Your town, your radius, or “mobile, across the county”.
Recent work
A handful of photographs beats any amount of description.
Prices or from-prices
Only if you want them shown. Plenty of trades don't.
How to reach you
Call, text, WhatsApp, email or an enquiry form.
Proof you're real
Qualifications, memberships or insurance you can evidence.
We only publish claims you can back up. We will not write “fully accredited” or invent reviews for you.
How it happens
You send the content. We build the Window.
Most sole traders do not want another login. This is deliberately done for you.
- 01
Enquire
Tell us what you do and which package fits.
- 02
Send content
Photos from your phone, a few lines, your links.
- 03
We design it
You approve it before anything goes live.
- 04
Share it
Bio, van, invoices, quotes, cards, a printed QR code.
Step by step on how it works, or read about whether you need a full website.
Straightforward pricing
One payment, no monthly subscription, no surprise renewals.
Packages start at £19. Checkout isn't live yet, so we agree everything with you in writing first — the package, what's included and the price — before your Window is built.
Also useful: a digital business card that shows the work.