Digital shop window
Your business has a shop window — even when you don't have a shop.
A digital shop window is one professional page that presents the business itself — who you are, what you make or do, and where to go next. It sits above the places you already sell, post and take bookings, instead of replacing them.
OpenFen & Field Pottery
myshopwindow.co.uk/fen-and-field
Hand-thrown stoneware, made in Norfolk.
What a digital shop window actually is
A real shop window does two jobs at once. It tells passers-by what kind of business this is, and it gives them a reason to come in. A digital shop window does exactly the same job for a business whose customers arrive through a phone rather than a high street.
It is a single page at your own My Shop Window address — for example myshopwindow.co.uk/your-business — holding your introduction, your photographs, what you sell or do, prices where you want them, and clear routes to buy, book or get in touch.
The difference between a digital shop window and a list of links is presentation. A list organises destinations. A window introduces a business, then sends people on.
What goes in the window
Everything a customer wants before they buy.
An introduction
Who you are and what you actually do, in your own words.
Your photographs
The work, the products, the studio, the stall, the van.
Products or services
With prices, descriptions and a link to buy where you sell.
Where to buy
Etsy, your own shop, a marketplace, a wholesale enquiry.
Where to book
Your existing booking system, calendar or enquiry route.
How to reach you
Email, phone, WhatsApp, socials — whichever you prefer.
How much you can put in depends on your package — Mini, Full or Signature.
Who it helps
Built for businesses that are already online, just scattered.
Makers and online sellers
Selling on Etsy, Vinted, eBay or Depop — but with nowhere that shows the whole range, the process, or the person behind it.
Salons, therapists and beauty
A booking system handles appointments. The window shows the work, the prices and where the studio is before anyone books.
Trades and mobile services
No shop, no premises, no time for a website — but a professional address to put on the van, the invoice and the quote.
Food, markets and events
This week's pitch, the menu, the allergen note and the pre-order link, all at one address printed on the stall sign.
Creators, authors and performers
Books, episodes, gigs, playlists and press — introduced properly rather than stacked as identical grey buttons.
Anyone about to pay for a website
Businesses that need to look professional online but genuinely do not need six pages and a content management system.
More detail on who My Shop Window is for.
How My Shop Window works
You send us the business. We design the window.
- 01
Choose your package
Mini, Full or Signature, depending on how much you want to show.
- 02
Send your content
Photographs, words, prices, links — whatever you already have.
- 03
We design it
You never touch a template, a font picker or a drag-and-drop editor.
- 04
Share your address
In your bio, on your invoices, on the van, on a printed QR.
Step by step on how it works.
The commercial bit
One beautifully made window. One payment. No monthly subscription.
Packages start at £19 for a Mini Shop Window. There is no monthly fee for your Window to stay as it is. Online checkout isn't switched on yet, so every Shop Window starts with an enquiry — we confirm the package, the price and the terms with you in writing before anything is built.